- Fans attending Saturday’s Betway Premiership Soweto Derby stand a chance to win up to R50,000
- Betway Win-O-Meter debuts to reward fans in their best club regalia
- Third Betway Premiership Soweto Derby celebrates supporter creativity, colour and culture
Betway has once again placed fans at the heart of the Betway Premiership, unveiling exciting match day innovations ahead of Saturday’s highly anticipated Betway Premiership Soweto Derby between Kaizer Chiefs and Orlando Pirates.
The announcements were made at a media briefing held in Johannesburg attended by the respective head coaches, Stadium Management South Africa as well as Betway brand ambassadors, George Maluleka and Happy Jele.
Saturday’s clash marks the third consecutive Betway Premiership Soweto Derby since last season’s start of Betway’s title sponsorship – a milestone that reflects the Betway Premiership’s continued growth and the brand’s commitment to enhancing the fan experience at one of Africa’s fiercest football rivalries.
True to its fan-first approach, Betway confirmed that the Soweto Derby will be headlined by its ever-popular Betway S’bonise & Win campaign – a brand-led initiative designed to celebrate fans for their loyalty and standout matchday club regalia.
The highly anticipated fixture has been elevated to a Betway S’bonise & Win Dial-Up fixture, meaning one lucky home team (Kaizer Chiefs) supporter attending the game could walk away with up to R50,000 should they be in possession of an active Betway account if selected as the winner.
Adding to the excitement, Betway will debut a brand new and interactive fan activation.
Tied back to the S’bonise & Win campaign, the Betway Win-O-Meter will assess fans’ match day creativity, giving supporters the chance to be rated and win exciting Betway prizes.
The Betway Win-O-Meter will be located at Turnstile 19 through gate M of the stadium.
Commenting on the Soweto derby fan-focused initiatives by Betway, brand ambassador George Maluleka said:
“Initiatives like the Betway S’bonise & Win Dial Up give supporters something extra to be excited about. Rewarding a fan with R50,000 for showing up in style perfectly captures the spirit of the Soweto Derby.”
“The Betway Win-O-Meter is another exciting and creative way of celebrating fans. The Soweto Derby is known for its colour and energy, and it will be amazing to see how supporters express themselves and get rewarded for it,” concluded Maluleka.
To date, a total of 6 Betway S’bonise & Win winners have been rewarded with R50 000, with the number set to increase on Saturday.
For details of where to access the Betway Win-O-Meter, fans are invited to follow Betway’s digital platforms on:
- X: Betway_za
- Instagram: betway_sa
- Facebook: Betway South Africa
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