BMW festival

MW SOUTH AFRICA will host the first-ever BMW M Festival from 21 to 22 October 2017 at the Kyalami Grand Prix Circuit, Kyalami.

BMW SA ready for its first M models festival

Inaugural. BMW SA will host its first M fest at Kyalami Race Track from October 21 to 22 2017.

At the festival, BMW customers, fans and car enthusiasts will get a sneak preview of current as well as upcoming BMW M models, experience hot laps and book test drives across the BMW M

Festival goers will also get the opportunity to participate in drag races, drifting, walk through one of the largest BMW showrooms with attractive finance offers to choose from, book test drives, enjoy live music, gourmet food and drinks, a children’s play area and more.

Confirmed DJs and artists:

Saturday, 21 October 2017:

  • Tomorrows Will
  • The Rocketeers
  • Majozi
  • Goodluck
  • Goldfish
  • Timo ODV

Sunday, 22 October 2017:

  • Tomorrows Will
  • PH
  • Milkshake
  • DJ Kent
  • Nasty C
  • AKA
  • Sphectacula

Says Alexander Baraka, General Manager: Brand Management BMW, Marketing Services at BMW Group South Africa: “South Africa has been one of the top performers in the world in terms of BMW M market share and sales.

For example, since 2015 BMW South Africa has been ranked fifth in the world in terms of overall BMW M market share and managed to rise up to third place this year.

It is therefore very clear that South Africans are big fans of our BMW M vehicles and – as seen at the international BMW M Festival held annually at the 24-hour race at the Nürburgring – we would like to use the BMW M Festival as an opportunity to inspire our customers and fans with innovative experiential platforms.”

Ticket Sales:

Saturday/Sunday 1 day pass:

M-Ticket: R150 M-VIP ticket: R500 M-Hospitality: R2500

Weekend pass:

M-Ticket: R250 M-VIP ticket: R900 M-Hospitality: R4500

BMW M-Ticket:

M-Ticket includes: Access to M-Festival, access to main music stage, food and lifestyle village, BMW new M cars display, BMW vintage M display and the right to sign up for one of hundreds of BMW M car track test drives (first come first serve basis).

BMW M-VIP Ticket:

The coveted M-VIP includes all the benefits of the M-Ticket as well as access to the BMW M Sky Lounge with private cash bar, bar snacks, comfortable lounge and shaded environment, private ablutions, VIP parking and the M-Afterparty kicking from 5pm – 10pm each evening.

BMW M-Hospitality Ticket:

All the benefits of the M-Ticket as well as VVIP parking, private area within the M VIP lounge with view of the track, concierge, all local spirits, beers and wines included, all day canapés. Available to a minimum of eight people.

More information go to


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